You may have noticed that my birthday cakes have slowed down this year. This is because at the start of the year I decided to do a cost exercise. Having a background in accounts I know how much my ingredients cost to the penny, how much my overheads are and how much I would like to earn per hour plus a margin for profits. Unfortunately due to the details and time I put into my cakes it’s just not feasible for me to be able to keep my prices really low.
Since leaving school I have always worked in Payroll and while my babies were little I worked part time which allowed me the remaining week to be able to work on cakes. However in April, I got made redundant from my part time payroll job. Not having that regular income was going to be too scary, so I signed up to an agency who found me work straight away. Since working in in my new job my hours have been increasing all the time and I’m happy with the position that I have now, both with the financial security of the regular income and the balance of being able to keep up with my business and kids.
As a result of me now working a few extra hours a week, I’m more or less cutting out birthday cakes. If anyone does want to go ahead I have introduced a minimum order amount of £250. I have quite a few regulars who are always willing to spend their hard earned money on my art and often give me this sort of budget or higher to work with, so I don’t want to cut birthday cakes out completely, but I can’t justify spending the same amount of time of a birthday cake as I would for a wedding cake and charging an awful lot less for it. Any current orders are remaining at the agreed price.
I appreciate that there are plenty of bakers out there that can offer birthday cakes for a lower price and I know I will loose some customers due to this, but I need to do what’s right for my family and currently this is working out best for us!
I value my business, my time and my art and good art doesn’t come cheap!
Thanks for your support as always
Augustus Gloop Cakes x
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